Actual Experience plc (AIM: ACT), the analytics-as-a-service company, is pleased to announce that Paul Spence has been appointed to the position of Non- Executive Director, with effect from 1 February 2016. Paul will also be a member of the Company’s Audit and Nominations Committees.

Paul David Spence, 57, spent much of his career with Capgemini and its predecessor companies, during which time his roles included deputy group CEO and CEO of Capgemini Global Outsourcing Services. He has extensive experience of the outsourcing industry in both the public and private sectors, as well as broad international experience, in particular in the US and Asian markets. Paul is a graduate of the Wharton School at the University of Pennsylvania and is currently a Non-Executive Director of G4S.

As well as further strengthening Board governance, Paul will be working with the Board to enhance the Group’s profile and increase growth opportunities, particularly in the Company’s strategically important US market.

Stephen Davidson, Actual Experience Chairman, commented:

“We’re delighted to welcome Paul to the Board. As well as bringing a wealth of sector specific knowledge to the Board his extensive international experience will be very important as we seek to develop our geographical operations and customer base”

Commenting on his appointment, Paul added:

“Actual Experience’s vision of digital experience quality is exciting. I am pleased to be joining the Board and look forward to working with the leadership team to help build on the early successes”

Issue of Options

As part of the Company’s policy of incentivising its key management, the Board has resolved to grant options over 70,000 ordinary shares in the capital of the Company (‘Ordinary Shares’) to Paul upon his appointment (the ‘Options’). The Options will vest in equal annual installments upon the first three anniversaries of the appointment, the first tranche vesting on 1 February 2017, and expire three years from the date of vesting. The exercise price of the Options will be the prevailing mid-market price on the date of grant. Paul is not currently holding any other Ordinary Shares in the capital of the Company.

Paul is a director of G4S PLC and does not have any previous directorships or partnerships within the previous five years. There is no further information required to be disclosed under paragraph (g) of Schedule 2 of the AIM Rules.


Actual Experience plc via Alma PR
Dave Page, Chief Executive Officer
Steve Bennetts, Chief Financial Officer
N+1 Singer Advisory LLP Tel: +44 (0)207 496 3000
Shaun Dobson, Lauren Kettle
Alma PR
Tel: +44 (0)7780 901979
Josh Royston, Caroline Forde

About Actual Experience

Our data analytics are the missing link between digital experience quality and improvements in the digital business. We use the actual experience of the end user as the lens that enables our customers to focus their resources on achieving consistent quality and improving business performance.

Our unique approach creates ‘digital users’ that test digital supply chains continuously and automatically from where data is consumed to the point of origin. We can objectively measure the actual experience of any user and pinpoint the root causes that prevent a consistent and positive experience.

Actual Experience is a listed-company on the London Stock Exchange (ACT). Our development headquarters are in Bath, UK, and we have offices in London, New York and Seattle. Actual Experience’s unique digital analytics as a service is founded on ten years of cutting-edge research at Queen Mary University of London.